Marta Romo is executive coach, consultant and writer. Graduated in Education from the University of Complutense, Madrid. Also holds Master’s degrees in HR from CEU, Madrid, and in Neuroscience Applied to Leadership and Creativity from the University of Chicago. Currently a partner at Be-Up with Pilar Jericó and Juan Carrión, where the mission is to help organizations become more competitive through innovation in management and leadership development, collaboration, talent and positive transformation. She has published various books on neuroscience and lectures in several universities and academic institutions such as EOI (Escuela Organización Industrial) or the University of Barcelona. She regularly writes for management journals and participates weekly on RNE (Spanish National Radio) Morning sessions and other programmes.